17 Dec 2014
Companies and clients often wonder what benefits an external email service provider can offer. Many think to do it in-house themselves. So what is the benefit of using an email service provider to send and manage email campaigns?
- Targeted Audiences
If you know who is reading your emails & newsletters, you can learn who your audience really is, and where their interests lie. By using our service you can see who is opening & reading your emails or newsletters, and you can see which ones are bouncing.
Our service also automatically handles anyone who wants to unsubscribe, so you don't accidently miss any & end up sending them email when they have requested not to. Also by embedding sign up forms into your website, subscribers can automatically subscribe without you doing anything.
- Bounced Email
Are you struggling to decide whether a bounced email should be tried again, or when to remove the address or not Our system removes hard bounces, and re-sends your campaigns automatically to addresses which soft bounce.
If people forget they have signed up for your emails, and hit the spam button. Our system instantly removes these addresses from your subscriber list when they make a spam complaint, ensuring they do not receive any more email.
- Server Overload
Don't risk slowing down or crashing your network sending emails. Let our servers handle that load for you. Our mail servers are recognized as legitimate senders of bulk email, so your campaigns have a much greater chance of being delivered.
Custom fields can adapt your emails to individual subscribers, or send focused emails to subsets of your full lists. Import or export your subscriber lists into and out of the system.
Wouldn’t it be more cost effective to spend time working on the email or newsletter itself? Isn't time better spent crafting the message to better meet your customers requirements and to get better results? Avoid the mundane administrative work so you can concentrate on serving your customers better!
We've been helping companies, businesses, groups and social clubs with sending their email and newsletters, and achieving good returns on their investment. It's affordable and effective.
We've now extended a branch of our business to help with your email and newsletter requirments. TOLRAmail, although already operational, will be opening its new website soon to provide you with all the information you will need to help you to decide whether you want to automate your process or not. We know you'll decide that we offer a very attractive, affordable and effecient email marketing system.